MBC CICCIOLI

For MBC Ciccioli at the Mecspe fair in Bologna, we designed and built a structure that reflects solidity and innovation, taking care of every single construction detail.

The key points of the project:

• Modern architecture: a play of white volumes and clean lines that frame the exhibition space.
• Exhibition “prestige”: elegant glass cases and illuminated niches to give maximum prominence to the mechanical components.
• Brand identity: clear and impactful visual communication, with the integration of the Italian flag to underline the excellence of Made in Italy.
• Comfort & Networking: a welcoming lounge area, designed to facilitate business in a professional and refined setting.