The NRF stand stands up for a modern, functional design that is perfectly integrated with the visual indent of the brand. It has orange and white tones like the logo and the brand’s communication.

The structure presents a raised platform with bright wood floor that makes the stand an elegant and cozy place.

The big backlight panel on the left exposes in a clear way the category of the NRF’s products. These ones include engine cooling, air conditioner, air management and electrical sensor. All these products are accompanied by explicative images and the claim “+13.000 available codes” to testify the huge offer.

The heart of the stand is the lounge area with circle tables and clear chairs to promote the interaction with the attendees in an informal but professional context. The green corner has real plants, and it creates a lovely visual contrast, and it conveys an idea of sustainability and details care.

The technical area develops on the right side, where there are some minimal displayer desks with real products on them and a frontal desk with the NRF logo on it to welcome the attendees and to give information. To complete the stand there is a monitor which shows some videos and there is also a high graphic of a modern automated warehouse, symbol of the logistic efficiency of the brand.

Overall, the stand conveys an image of efficiency, innovation and completeness of the offer and it presents itself like a welcome and well-balance place: products display, visual communication and hospitality.